Who it’s really for…
Hardware manufacturers and service companies.
0–30 people, £250,000–10m turnover.
See how your revenue strategy stacks up before you commit to a call.
The Pillars
Here’s the shape of it. The detail is what you’re paying for.
Pillar 1 · Your Life Tape
Before we touch the business, we talk about you. Where you want your life to be in three to five years, and what the company has to become to get you there.
You leave with: a three-year picture of the business you’re actually building, in one page.
Pillar 2 · Financial Reality Check
We look at your accounts, pipeline and last twelve months of jobs. Not to judge, to find out what’s true.
You leave with: the numbers you’ve been avoiding, on one sheet, and what they mean.
Pillar 3 · Quarterly Goals & Accountability
We turn your three-year picture into realistic goals and setup your teams next quarter with a map of accountabilities into things that will actually happen.
You leave with: a 90-day plan your team can run, and a way to know if they are.
Pillar 4 · Emotional Product Story
We learn how you sell. Then we rebuild the story around what your product changes for the person who signs.
You leave with: a story that works in a meeting, at a stand, and in the first thirty seconds of a demo.
Pillar 5 · Sales Process Documentation
We write down how a deal moves from first contact to invoice, so it works when you're not in the room. Who you sell to. How you qualify. How you price. When you walk away.
You leave with: a sales process someone else can follow, and a founder who's allowed to leave the building
Pillar 6 · Marketing Cadence and Connections.
A rhythm you can keep: what goes out, where, how often, and which shows are worth the stand fee. Then I open my address book. Twenty years of manufacturers, integrators and the people who actually run the shows.
You leave with: a twelve-month calendar and introductions to capable people to implement your plan.
Which pillar is holding your business back?
Three ways to work with us
The Vision Plan.
Tailored to your time and needs.
Suggested Pillars
Pillar 1, The Life Tape Method
Pillar 4, Emotional Product Story
Pillar 5, Sales Process Documentation
The Vision to Revenue Plan.
Tailored to your time and needs.
Suggested Pillars
Pillar 1, The Life Tape Method
Pillar 2, Financial Reality Check
Pillar 3, Quarterly Goals & Accountability
Pillar 4, Emotional Product Story
Pillar 5, Sales Process Documentation
Pillar 6, Marketing Cadence & Connections
Revenue Partner.
Tailored to your time and needs.
Everything in the Vision to Revenue Plan, then we stay alongside you. Monthly time in the business, quarterly reviews, key pitches and introductions.